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The successful start-ups big businesses bought – and why

David vs Goliath
Facebook buys Bloomsbury AI – $30 million (£23.9m)
Amazon buys Tapzo – $40 million (£31m)
Ipsos buys Synthesio – $50 million (£39m)
Facebook buys Face.com – $55 million (£43m)
Zomato buys Urbanspoon – $60 million (£47m) est.
Lyft buys Blue Vision Labs – $72 million (£57m)
Docusign buys SpringCM – $220 million (£175m)
Farfetch buys Stadium – $250 million (£199m)
Lyft buys Motivate –  $250 million (£199m)
Grubhub buys LevelUp – $390 million (£311m)
Oracle buys Grapeshot – $400 million (£319m)
Nasdaq buys eVestment – $705 million (£561m)
Didi buys 99app – $1 billion (£797m)
Amazon buys PilPack
Facebook buys Instagram – $1 billion (£797m)
Amazon buys Ring – $1 billion (£797m)
Recruit buys Glassdoor – $1.2 billion (£957m)
Google buys YouTube – $1.65 billion (£12.9m)
Facebook buys Oculus VR – $2 billion (£1.5bn)
Cisco buys Duo Security – $2.35 billion (£1.9bn)
Uber buys Careem – $3.1 billion (£2.4bn)
Google buys Nest – $3.2 billion (£2.5bn)
Adobe buys Marketo – $4.75 billion (£3.78bn)
Microsoft buys GitHub – $7.5 billion (£5.9bn)
Alibaba buys Ele.me – $9.5 billion (£7.5bn)
Facebook buys WhatsApp – $19 billion (£15bn)
IBM buys Red Hat – $34 billion (£27bn)
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David vs Goliath

The bigger the business the more it has to lose, and once a company has risen to the top it will work hard to keep its crown. This might explain why the likes of Google, Facebook and Amazon are hoovering up smaller companies and startups at a rate of knots. It might be that a small startup is a threat to a titan's dominance, or that the bigger company just wants to acquire a standout feature, new technological development or simply more customers. Here are some of the huge sums big companies have paid to acquire smaller rivals...

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lovemoney staff

22 July 2019

Features

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