In March 2023, Pepsi unveiled a brand-new logo to tie in with the soft drink brand's upcoming 125th anniversary.

In a press statement about the new-look branding, Mauro Porcini, PepsiCo's Chief Design Officer, said: "Pepsi is a shining example of a brand that has consistently reinvented itself over 125 years to remain a part of pop culture and a part of people's lives... We designed the new brand identity to connect future generations with our brand's heritage, marrying distinction from our history with contemporary elements to signal our bold vision for what's to come."

Pepsi notes that the new design features the color black to show "the brand's commitment to Pepsi Zero Sugar in the future", as well as a "modern, custom typeface [that] reflects the brand's confidence and unapologetic mindset".

The previous version of the "Pepsi Globe" logo reportedly cost at least $1 million (£810k) to revamp in 2009 and was said to make references to everything from feng shui and Renaissance art to the philosopher Descartes and the architect Le Corbusier. But of course...

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