Ellen DeGeneres’ imaginative charity efforts tend to go viral, such as when she posted a celebrity-packed selfie from the Oscars on Twitter in 2014 and Samsung donated a dollar to a cause of her choice each time it was retweeted. She split the $2.5 million (£1.5m) raised between a children's hospital and an animal charity. The comedian is also often spotted giving away huge donations on her daytime talk show, such as the $50,000 (£38k) she gave to a struggling military family in 2019 and the $1.6 million-worth (£1.3m) of college scholarships she gifted an entire senior class in 2017. During a remotely-filmed episode of her show last year, Ellen DeGeneres announced that she and her wife Portia de Rossi would be donating $1 million (£718k) to the All-In Challenge, which sought to raise $100 million (£72m) for non-profit organisations struggling during the coronavirus pandemic.