In 2025, Donaldson is poised for another profitable year. Forbes has valued his annual earnings at a jaw-dropping $85 million (£68.5m), and he's steering towards a potential $5 billion (£3.95bn) valuation for his company thanks to fresh investment and funding.

But not everything’s smooth sailing. A class-action lawsuit was filed by contestants on Beast Games in September 2024, alleging harassment, underfeeding, lack of medical care, and exhaustion on set. A formal hearing date hasn’t been announced yet, but the costly investigation could have major impacts on the future of the show, not to mention Donaldson's public image.

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