Red Bull embarked on a sports team spending spree in 2005, purchasing Austrian Bundesliga club SV Austria Salzburg, which was renamed FC Red Bull Salzburg. The team has flourished under its ownership, winning 14 league titles in 19 seasons, including 10 in a row from 2014 to 2023. The club has also nurtured top talent, including Manchester City's Erling Haaland.

Red Bull has also since acquired the New York Red Bulls MLS team, two Brazilian clubs, Austrian Second League side FC Liefering, German Bundesliga team RB Leipzig, and a minority stake in English Championship club Leeds United. To oversee its soccer interests, the company has just hired German former professional manager and player Jürgen Klopp (pictured) as its global head of soccer. Klopp, who is set to assume the role on 1 January 2025, will "focus on supporting the sports directors in advancing the Red Bull philosophy", according to a press release.

Aside from F1 and soccer, Red Bull owns or heavily sponsors numerous teams across a variety of sports, from ice hockey, basketball, and cycling teams to NASCAR and e-sports outfits.

How Red Bull became a billion-dollar global empire