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From bankruptcy to billions: Marvel's incredible revival

Marvel: from broke to billions
The Golden Age
The end of an era
The Silver Age
The Marvel Universe
A new generation of talent
Marvel's spending spree
The crash of comic books
Marvel's debts
Marvel goes bust
Bad business moves
A game-changing move
The launch of the MCU
Phase One
Phase Two
Phase Three
Phase Four
Covid crisis
Phase Five
A box office bomb
Wolverine & Deadpool.
Upcoming releases
Future releases
An epic return
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Moviestore Collection Ltd/Alamy Stock Photo

Marvel: from broke to billions

The Marvel Cinematic Universe (MCU) is the highest-grossing film franchise in history. With the most recent release, Deadpool & Wolverine, taking the box office by storm, the 34 films have collectively grossed over $30 billion (£23bn) globally. But Marvel hasn't always been the cash cow it is today, and in the 1990s, the company filed for bankruptcy.

From its early comic book origins to the box office juggernaut of today, discover how Marvel went from bust to a multibillion-dollar empire.

All dollar amount in US dollars

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Danielle McAdam

22 August 2024

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