As of 14 October this year, Donald Trump’s re-election efforts have cost the incumbent president’s official campaign $575 million (£444m), according to the Center for Responsive Politics. Factoring in outside contributions, such as from political action campaigns including America First Action and Preserve America, brings spending to $3.8 billion (£2.9bn). Trump started raising – and spending – money as early as 2017 for his 2020 re-election campaign, including a $10 million (£7.7m) Super Bowl ad at the beginning of the year, before he even knew who his opponent would be. There was speculation that his funds were starting to dwindle in the final stretch before election day and, by the end of September, Trump’s campaign reportedly had $63.1 million (£48.7m) remaining, compared to Joe Biden's $180.6 million (£140m). The president has also tightened the purse strings on his campaign trail, including cancelling $922,000 (£711k)-worth of TV ads planned for New Hampshire and cutting spending in Nevada and Iowa.