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Gas and electricity price 'reductions' are phoney!

Neil Faulkner
by Lovemoney Staff Neil Faulkner on 20 January 2012  |  Comments 14 comments

With all the major gas and electricity suppliers announcing lower prices, we look into whether it will really save us money.

Gas and electricity price 'reductions' are phoney!

You'll have read over the past few weeks that gas and electricity prices are being nudged down a few pounds, but they're still up hundreds of pounds on just over a year ago, during which time the cost of home energy rocketed twice.

This time, it appears that British Gas took its five biggest competitors by surprise when it reduced electricity prices by 5% on 12 January.

Although the other five big companies have all since made announcements of cuts between 5% to 6% on either electricity or gas that are to take effect in February or March, they have not revealed the new prices yet. Mark Vickery from energyhelpline said that this is “very unusual”. It suggests they have no plans for how they're going to make the changes, but they all wanted to throw out similar-sounding reductions to the UK's largest energy supplier to avoid being hammered by the press.

Vickery said that he had been “expecting 5% to 10%, and they have given us the bare minimum”. In fact, even less than that, since the reductions are 5% on just one fuel, which could be just 2% of a total dual-fuel bill.

Furthermore, there are hints that some suppliers will reduce just the unit rates and not the standing charge, which shaves a few more pounds off the reductions. Most tariffs have a standing charge, which is a flat charge you pay regardless of energy used, and then they bill you for the units of energy you use on top – the unit rate.

The cheapest tariffs won't change

This time around the decreases are so small that no one in the press is bothering to advise you to wait before switching. This is good news, because that standard guidance – wait until all the big suppliers' new prices come in before comparing and switching – is flawed. Waiting doesn't save you money, it costs you money.

As I've demonstrated on many occasions over the years, when the suppliers announce increases or decreases, they don't change all of their tariffs. Indeed, since 2008 when I started tracking prices, I have noticed that the cheapest tariffs don't get cheaper when price reductions are announced, and they don't get more expensive when price increases are announced.

This disconnection shows that suppliers are playing a game with customers and the media, and they have done a good job of pulling the wool over their eyes. Customers, encouraged by media commentators and journalists, stick with their more expensive tariffs while they wait for all suppliers to change their prices, but during all price-change periods for the past five years, they would have saved money by just getting on with switching to a cheaper tariff.

Prices today

In my tests of a few different regions, British Gas is nowhere near the top of the table at present, despite being the only one to have had its new prices entered into comparison tools.

first:utility has come top the most in my tests, with prices around £1,040 for average users of its iSave Dual Fuel 9 tariff. EDF appears to have the cheapest fix at an estimated £1,070, with the tariff not changing until March next year.

Bear in mind the new prices haven't been entered into comparison tools yet, except for British Gas. However, the reductions – or more accurately the PR exercises – aren't likely to make the cheapest tariffs any cheaper. Instead they will effect the more expensive tariffs that no one should be sticking to anyway.

Vickery tells me that 45% of us have either never switched or haven't switched in the past 18 months. If you stick with a tariff, it quickly gets shunted up until it costs a lot more than the cheapest. The cheapest tariffs are one or two hundred pounds cheaper, but you have to switch every year or so to keep the savings.

What happens if I'm wrong?

If the suppliers do reduce the price of their cheapest tariffs at the same time as their expensive ones, it will still probably cost you money to wait and compare tariffs if you haven't switched in over a year. This is because you will sit for longer on your more expensive tariff during some of the coldest and darkest months of the year – when you use a lot more energy.

More: compare gas and electricity through lovemoney.com | The sly energy tariff trap

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Comments (14)

  • pthep
    Love rating 6
    pthep said

    In the US yesterday Natural Gas prices hit a TEN YEAR LOW ... and we get a msierable 5% off after years of high double digit increases. Excuse me for not being very excited or grateful.

    Report on 20 January 2012  |  Love thisLove  1 love
  • Mike10613
    Love rating 599
    Mike10613 said

    I'll save about 2% off my bill if I'm lucky. My tariff is pegged to the standard tariff, you save nothing on a fixed contract. The stock market is doing well this week though so it's not all bad news. The rich get richer...

    Report on 20 January 2012  |  Love thisLove  0 loves
  • david coles
    Love rating 5
    david coles said

    The power company's are the same as the British governments when it comes to charges. They both put up prices greatly then bring them down a little. We must always remember this also just like petrol also it is an advantage to the goverment that prices increase/stay high as higher prices MORE TAX to the goverment. I rest my case.

    Report on 20 January 2012  |  Love thisLove  0 loves
  • Quarket
    Love rating 25
    Quarket said

    You have to be careful about switching within your time limited contract because oft the penalty for switching and also because they all have two different rates, one for the first lot of units used (X) and another for all subsequent units used (Y). X is usually about 3 to 4 times as expensive as Y, so if you switch while you are on Y to a a new suppliers X, you lose out. I've not seen any comparison site or financial site have a crack at how expensive this works out. Probably because of the large number of variables or just because they haven't realised the potential loss. This can also happen if you stay with the same supplier and switch tariffs to their cheaper option. You may have already paid for your expensive X on the old tariff only to switch to the new X when you could have stuck with the old Y.

    Report on 20 January 2012  |  Love thisLove  0 loves
  • foureyes
    Love rating 2
    foureyes said

    I do not have dual fuel preferring instead to stick with two suppliers as many older people do. I am eligible for Warm Home Discount and so applied to my gas supplier as I have gas central heating, however was told unless I had dual fuel I would have to make my claim to my electricity supplier, which I did, and was then told the amount would go into my account by 31st March as long as I stayed their customer. So my heating has still to be limited. Lo and behold my electricity supplier has lowered their gas cost but my gas supplier has lowered their electricity! I cannot win!

    Report on 20 January 2012  |  Love thisLove  1 love
  • easygoing
    Love rating 156
    easygoing said

    Wouldn't be in this mess if we hadn't sold of our utilities to greedy customers, the ones who are complaining bitterly now.

    Report on 20 January 2012  |  Love thisLove  1 love
  • jedi44
    Love rating 31
    jedi44 said

    @easygoing

    It's a bit strong to call the customers who bought shares in the utilities greedy. The blame for the mess is squarely with the government who decided to privatise them in the first place. They sold them off so cheaply that anyone with a few quid spare would have been out of their mind not to take up the offer. Principals are great but the sale would have gone ahead regardless.

    Report on 20 January 2012  |  Love thisLove  1 love
  • Brixton Dave
    Love rating 4
    Brixton Dave said

    You say "they all wanted to throw out similar-sounding reductions to the UK's largest energy supplier to avoid being hammered by the press". I'd say it's merely to dissuade their customers from switching.

    What I find fascinating is how none of the suppliers will give you with tariffs without a fight. They should be made to publish their full tariff on the home page of their websites.

    10 years ago it was possible to actually and personally compare prices, but since the demise of Amerada, TXU and Enron the remaining clique of suppliers do everything possible to obfuscate on prices and contract terms.

    We are regularly exhorted to switch suppliers by ministers pretending to have our interests at hear. Yet switching for most people means putting their accounts in the hands of "uSwitch", "Moneysupermarket.com" and other price comparison marketing sites. Their interest is simply to make customers switch as often as possible in order to get their commission.

    Some benefit we've got from privatisation!

    Meanwhile George is off in China persuading the Chinese to invest in Thames Water - the only utility service which is nominally privatised, but has zero consumer choice!

    Report on 20 January 2012  |  Love thisLove  0 loves
  • nickpike
    Love rating 270
    nickpike said

    What a mess. We're too busy living our lives to have to keep doing price comparisons, and keeping an eye on price movements.

    We should nationalise electricity. Not in the Labour way where we are charged too much so that Labour could take money for their own political leverage, but a non-profit scheme for the good of the nation.

    We keep prices as low as possible and this may induce business to start up/ move here.

    Report on 20 January 2012  |  Love thisLove  0 loves
  • realitywins
    Love rating 60
    realitywins said

    The price of electricity will not be reduced until the consumer funded subsidies for solar FiTs and wind follies, well known to the companies but not often mentioned as the Green Obligation, are abolished and we have a realsitic energy policy based on sound cost-effective nuclear and hydrocarbon (coal & gas) power production technologies.

    Report on 20 January 2012  |  Love thisLove  1 love
  • yocoxy
    Love rating 132
    yocoxy said

    When buying petrol, I buy from the cheapest station within a reasonable distance. I don't go to the same old garage because he'll probably put his prices down soon and they're all rogues. Why keep buying fuel at a higher price than neccessary?

    I'm with Neil, keep changing and the companies will know that they need to keep prices keen. They want to induce lethargy hence the PR spoilers they've all put out in recent days.

    Report on 21 January 2012  |  Love thisLove  0 loves
  • yocoxy
    Love rating 132
    yocoxy said

    One of the most prolific posters on Love Money is "too busy" to save money?

    Now there's an interesting contradiction.. :-)

    Report on 21 January 2012  |  Love thisLove  0 loves
  • jamiecfc1
    Love rating 39
    jamiecfc1 said

    Price cuts are phoney? In other news - grass is green, ice is cold shockers. Of course they're phoney. If you put up the price of something by 5%, you look bad. If you put up the price by 10%, you look bad, if a couple of months later you say "good news, we're putting the price down by 5%", everybody thinks "how generous" and you look good again. Meanwhile you and your fatcat shareholders are laughing all the way to the cash mountain your company is sitting on having been given a licence to fleece customers by Maggie Thatcher in the 80's. Welcome to 21st Century Britain.

    Report on 22 January 2012  |  Love thisLove  0 loves
  • fenemore
    Love rating 202
    fenemore said

    It is not a case of "too busy" to save money - more a case of cost-effectiveness of the time spent plus the inevitable hassle with suppliers and banks (direct debits). A lot of effort for not very much.

    I agree with earlier comments - gas, electricity & water should NEVER have been privatised. All three are now unmittigating disasters - where customers are at the bottom of the heap and if it were not for the fact that we are their source of revenue, they would rather have nothing to do with us. Customers are just an irritation!

    The NHS seems to be heading in the same direction - I suspect in a few years time, being a doctor or nurse will be "wonderful" if it weren't for those damned sick people!

    Report on 25 January 2012  |  Love thisLove  1 love

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